Snow Peak Mobile Snow Peak Mobile


展示Snow Peak所打造的新生活提案。以隈研吾其移動式房屋『住箱-JYUBAKO-』為主軸的本店,是提倡新都市生活型態「多用住宅」的全球第一家概念店。

Founded in 1958, Snow Peak offers premium products that boast exceptional functionality and beauty. They promise enchanting hours in which people can connect to nature and to one another, based on the concept that we are not only producers but satisfied end-users. Using a mobile home as a new yardstick, we propose a nature-oriented lifestyle that can be incorporated into our daily lives.

Snow Peak proposes a new mode of life. Based on the Jyubako (“living box”) mobile home developed by Kengo Kuma, this is the world’s first concept shop to advocate multi-habitation as a new mode of urban living.